Custom Salesforce Sales Cloud Development

Developed custom functionalities and integrations within Salesforce Sales Cloud to meet unique business requirements for a specialized services firm.

January 2024 Salesforce, CRM, Custom Development, Sales Enablement

The Challenge

A rapidly growing professional services firm found their off-the-shelf Salesforce Sales Cloud implementation inadequate for their unique, complex sales processes and reporting needs. They required highly specialized functionalities and integrations that standard configurations could not provide, leading to manual workarounds and data inconsistencies.

Our Approach

YukthiX Consulting engaged in a deep-dive custom development project for their Salesforce Sales Cloud instance:

  1. Detailed Requirements Analysis: Conducted extensive discovery sessions to understand their nuanced sales stages, custom approval processes, and specific data models.
  2. Solution Architecture: Designed a robust and scalable architecture leveraging Salesforce Apex, Visualforce, and Lightning Web Components (LWC) for custom UI and business logic.
  3. Custom Object & Field Development: Created bespoke objects and fields to accurately capture industry-specific data points critical for their sales cycle.
  4. Automated Workflows & Approvals: Implemented complex approval processes and automated workflows using Salesforce Flow and Apex triggers to streamline proposal generation and contract approvals.
  5. Third-Party Integrations: Developed custom integrations with their existing project management software and financial systems using Salesforce APIs, ensuring seamless data flow and eliminating manual double-entry.
  6. Reporting & Dashboards: Built advanced custom reports and dashboards to provide granular insights into their specialized sales metrics and pipeline health.
  7. UAT & Deployment: Collaborated closely with the client throughout User Acceptance Testing (UAT) and managed the controlled deployment to production.

The Solution

The custom Salesforce Sales Cloud solution delivered:

  • Tailored user interfaces and workflows specific to their business.
  • Automated, complex sales processes and approval hierarchies.
  • Seamless, bidirectional data synchronization with external systems.
  • Real-time, granular sales performance analytics.

Results & Benefits

30%

Faster sales cycle completion

90%

Reduction in manual data entry

Enhanced

Data accuracy & reporting

The client saw a 30% reduction in their average sales cycle completion time due to automated processes and improved data accuracy. Manual data entry was reduced by 90%, freeing up sales teams to focus on client engagement. The custom reporting capabilities provided unprecedented visibility into their unique sales metrics, enabling better strategic decision-making.